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Pre-Owned Judging a Book by Its Cover: Fans Publishers Designers and the Marketing of Fiction (Hardcover)

Pre-Owned Judging a Book by Its Cover: Fans Publishers Designers and the Marketing of Fiction (Hardcover)

How do books attract their readers? This collection takes a closer look at book covers and their role in promoting sales and shaping readers responses. Judging a Book by Its Cover brings together leading scholars many with experience in the...

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