Targeted Advertising Opt Out

If you prefer to not see Targeted Advertising powered by Shopzilla, Inc. or third parties that work with us ("Our Network"), you've come to the right place. Opt out in just a few easy steps.

We are proud members of the Digital Advertising Alliance (“DAA”), and adhere to the Self-Regulatory Principles for Online Behavioral Advertising.

“Targeted Advertising” means taking into account your shopping experiences throughout Our Network to customize display ads you see when online and search results you see when shopping on our sites. We use Targeted Advertising to serve you (the consumer) with better relevancy online because the advertisements consider your individual tastes. We also partner with third parties who may display ads to you based upon your shopping behavior in Our Network.

Our Targeted Advertising is cookie based and does not collect or use any personally identifiable information. We do collect and share behavioral data (such as what products you viewed, what categories you browsed, or what stores and brands you visited). If you still feel you would like to opt out of our Targeted Advertising, please follow the two steps below.

Please note, opting out of the Targeted Advertising programs in both steps below does not mean you will no longer receive any online advertising. It does mean that you will no longer be served with first party Targeted Advertising powered by Shopzilla, Inc. (STEP 1) or Targeted Advertising powered by third party partners (STEP 2).

The opt out process below is cookie based. In order for the opt out to work on your computer, your browser must be set to accept third party cookies. If you buy a new computer, change your web browser, or delete your cookies, you will need to perform the opt out task again. Also, please note that if you use more than one type of browser (such as Internet Explorer and FireFox) or more than one computer to access the internet (such as a work laptop and a home desktop), you will have to opt out on each browser and each computer you use.

STEP 1: To opt out of first party Targeted Advertising powered by Shopzilla, Inc., CLICK HERE.

STEP 2: To opt out of Targeted Advertising powered by third party partners, CLICK HERE, and when redirected to the DAA

consumer opt out page, scroll to the bottom and click the “Choose all companies” button. If you would also like to

opt out of third party Targeted Advertising at the NAI website, CLICK HERE.

If you have any questions or would like to provide feedback, please click here to contact us.

(Effective Date and Last Modified July 27, 2016.)