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Press Release

Shopzilla Names Rysa Pitner Chief Marketing Officer


Company Intends to Make 'the Consumer' a Key Focus

LOS ANGELES, CA - June 12, 2007 - Shopzilla (www.shopzilla.com), the leading shopping search site, announced today that Rysa Pitner has joined the executive team as chief marketing officer. The appointment marks the beginning of a new strategic focus, to build a consumer connection with the brand. With more than 15 years of experience in online and offline business development, marketing, design and publishing, Pitner brings U.S. and European management expertise, strategy and vision to Shopzilla.

As chief marketing officer, Pitner oversees business operations, consumer site operations, content marketing and operations, marketing communications, corporate communications and research for Shopzilla's U.S. and European-based sites, which are located in the United Kingdom, Germany and France.

"With online shopping expected to nearly double in the next four years, it is vital to have someone of Rysa's caliber join us at this juncture in the company's evolution. Her charter is to elevate Shopzilla from a leadership position within its category to a household brand," said William Glass, president of Shopzilla. "Rysa is an ideal fit for Shopzilla, as she not only possesses exceptional consumer intuition and creativity, but also backs it up with a data-driven approach to measuring value creation. We are excited to have a proven marketer, brand builder and consumer advocate join Shopzilla's senior executive team."

Previously, Pitner served as executive vice president and chief marketing officer for Synapse Group, Inc., a wholly-owned subsidiary of Time, Inc. During her tenure, Pitner led new business development, creative service, production, marketing and corporate communications. Leading up to her work as EVP/CMO with Synapse, Pitner was president of their Internet Division, SynapseConnect, where she restructured and reintroduced the company's online business, led the development of proprietary technology and implemented new cross media marketing methods.

Prior to Synapse, Pitner was among the charter team opening the London office for AGA Catalog Marketing & Design to support Europe's largest clothing and furnishings retailer Marks & Spencer's UK direct selling efforts. Earlier in her career, Pitner also led electronic imaging at Parade Publications and was responsible for the establishment of the first "all digital workflow". In 1994, Parade magazine became the country's first publication to be entirely designed and manufactured without the use of conventional films.

Pitner holds a bachelors of science in Graphic Communication from California Polytechnic State University in San Luis Obispo, California. A native Californian, she is a mother of two children, and happily married to an ordained Zen priest.

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About Shopzilla, Inc.:
Shopzilla, is the most comprehensive shopping search site on the Web. With an index of more than 30 million products from more than 92,000 stores, Shopzilla uses ShopRank, a proprietary patent-pending algorithm, to help shoppers instantly find virtually anything on sale from anyone, anywhere on the Web at the best price. Shopzilla also features powerful comparison tools and BizRate consumer reviews of stores and products, the Web's largest and most trusted consumer feedback network. Every week Shopzilla prepares millions of shoppers to make smarter, more confident purchases and delivers them directly to the checkout page of thousands of online merchants. Shopzilla also operates the BizRate consumer feedback network which collects approximately 1 million fresh shopping reviews per month. Founded in 1996, the Los Angeles-based company also operates sites in the United Kingdom, France, and Germany. Shopzilla is owned by The E.W. Scripps Company (NYSE:SSP - News), a diverse media concern with interests in national television networks, newspaper publishing, broadcast television stations, TV retailing and licensing and syndication. For more information, visit www.shopzilla.com.

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